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Your Trusted Dallas Wedding Planning Partner
As You Wish is a full-service wedding and event planning company dedicated to transforming client visions into unforgettable experiences. Our team combines creative design expertise with meticulous logistical planning to ensure every detail is executed flawlessly. With certified planners and industry-recognized accreditations, we offer personalized guidance from initial concept to final execution. Our approach prioritizes open communication, budget management, and vendor coordination to create seamless events tailored to individual preferences. Clients benefit from our deep understanding of local wedding trends and commitment to stress-free planning. We specialize in full-service planning, partial planning, and day-of coordination while maintaining a client-centric philosophy throughout the process.

Our team's extensive experience in the Dallas wedding industry ensures access to premium resources and innovative design solutions. We pride ourselves on building lasting relationships with clients, demonstrated through testimonials highlighting exceptional service and event execution. From intimate gatherings to large-scale celebrations, our expertise extends to corporate events, proposal planning, and photoshoot styling. Our mission remains focused on delivering exceptional value through personalized attention and industry-leading professionalism.
Services
Full Service Wedding Planning Partial Wedding Planning Rehearsal Dinner Planning Month of Wedding Coordination Corporate Event Planning Proposal Planning Photoshoot Styling Mentorship Programs
Highlights and features
  • We offer certified wedding planners with industry-recognized credentials
  • Our team provides personalized attention from initial consultation to event execution
  • We maintain exclusive partnerships with top-tier Dallas wedding vendors
  • Our planners are available 24/7 for client consultations and emergency support
  • We implement structured event flow methodologies for flawless execution
Associations and certifications
  • American Association of Certified Wedding Planners
What people say
Flawless execution Amazing job Stress-free environment Highly recommend Personalized attention
Services
Full Service Wedding Planning
Our comprehensive planning service covers every aspect from budget creation to vendor management and final execution. Certified planners work closely with clients to develop personalized timelines, select appropriate suppliers, and implement creative design concepts. This service includes regular consultations, contract negotiations, and on-site coordination to ensure seamless event delivery while maintaining strict budget adherence.
Partial Wedding Planning
Tailored planning assistance for clients who prefer hands-on involvement. We provide expert guidance during critical decision-making phases, vendor selection support, and timeline development while allowing clients to manage specific elements independently. This service includes periodic check-ins and structured planning frameworks to maintain organization and budget control.
Month of Wedding Coordination
Specialized support for clients who have completed most planning activities. Our associate planners conduct final vendor confirmations, develop detailed day-of timelines, and manage logistics implementation. This service includes two pre-event meetings, vendor communication management, and full-day coordination to ensure flawless event execution according to established plans.
Corporate Event Planning
Professional planning services for corporate functions including holiday parties, product launches, and milestone celebrations. Our team handles budget development, venue selection, vendor coordination, and thematic design implementation. We specialize in creating branded experiences that align with organizational objectives while ensuring seamless logistical execution for business clients.
Proposal Planning
Customized proposal execution services that transform romantic ideas into memorable experiences. We develop creative concepts, coordinate logistics with venues and vendors, and manage timeline execution while maintaining complete confidentiality. Our planners ensure every detail aligns with the couple's preferences to create personalized, unforgettable engagement moments.
People
Katie Pagel
Owner|Designer|Planner
Certified wedding planner with extensive Dallas industry experience. Specializes in creative design and logistical coordination. Maintains active certification through the American Association of Certified Wedding Planners. Focuses on personalized client advocacy and stress-free planning processes.
Erica Detgen
Lead Wedding Assistant
Experienced assistant planner with comprehensive knowledge of wedding operations. Trained under Katie Pagel since 2022. Specializes in detailed execution of event plans and client support during planning phases. Committed to maintaining As You Wish's quality standards.
Tonya Warren
Wedding Assistant
Certified wedding planner with psychology background from Loyola Marymount University. Specializes in behind-the-scenes coordination and vendor management. Provides stress-free environment for clients through organized execution of event details.
Laura Orr
Wedding Assistant
Experienced event coordinator specializing in vendor management and timeline execution. Handles guest direction and setup coordination during events. Known for maintaining composure and organization during high-pressure situations.
Questions
What wedding planning services do you offer?
We provide full-service planning, partial planning, month-of coordination, and specialized event planning for proposals, corporate events, and wedding-related celebrations.
Are your planners certified professionals?
Yes, our team includes certified wedding planners through the American Association of Certified Wedding Planners with active industry credentials.
Do you work with out-of-town clients?
Yes, we accommodate destination weddings and events with virtual consultation options while maintaining local Dallas expertise for regional clients.
How do you handle vendor selection?
We provide curated vendor recommendations based on client preferences, budget, and event requirements while negotiating contracts on behalf of clients.
What areas do you serve?
Primarily serving Dallas, Texas with additional capabilities for destination weddings and corporate events across multiple locations.
Can you help with event design?
Yes, our team specializes in creative design development including theme creation, decor selection, and comprehensive styling for weddings and special events.
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